ICT SupportBottom-of-the Pyramid Markets - the Sub-USD100 Laptop And the Search for the Holy Grail

Bottom-of-the Pyramid Markets - the Sub-USD100 Laptop And the Search for the Holy Grail. Russell Southwood. AllAfrica.com from Balancing Act News Update Issue 275. (Online October 2005). The idea is a simple one. Lower the price of a device and you will get more people to buy. … Negroponte is in discussion with Governments of five countries - Brazil, China, Thailand, Egypt and South Africa - who will buy and distribute a projected (staggering) 15 million machines. On the basis of the math, this means that between them these governments will come up with USD1,500,000,000 and this is really only a sum that can in the main come from international donors. ... So will Negroponte pull it off or will it join the previous car-crashes that have been "the graveyard of all our hopes"? …